Prosper Group Makes Introductions That Lead to Major Investment in Firehouse Strategies

Prosper Group Consultancy is pleased to have used our in-depth industry knowledge to make the introduction of private equity firm Semper Fi Partners to Firehouse Strategies, which culminated in Semper Fi, Aldine Capital and Wintrust Bank making an investment in Firehouse.

The agency will use this new capital to target acquisitions, expand to offices in key markets, increase headcount to support new clients and offer additional services.

Alex Conant and Terry Sullivan, founding partners at Firehouse, will remain majority shareholders of the firm. 

“We think we’re the best public affairs firm in Washington, D.C., but to become the best agency in the country, we needed additional partners,” Conant said. 

“It’s not about the money we’re walking away with. It’s the access to future capital for acquisitions,” Sullivan said. “[We don’t see] this as the culmination of anything, but rather as the next step in the process.”

Founded six years ago by veterans of Sen. Marco Rubio’s (R-FL) 2016 presidential campaign, the Washington, D.C.-based firm opened offices in New York City and Orlando, Florida this year. Firehouse clients include FedEx and GE as well as several tech, retail and financial services companies in the Fortune 50.

Read the company press release here.

To discuss the potential opportunities or challenges for your agency, please email Alex Halbur, Managing Partner of Prosper Group at alex@prospergroup.net. We will be happy to discuss these with you.